First in Future: UNCW Center for Innovation and Entrepreneurship Nonprofit Advisor in Residence David Morrison

Photo by: Jeff Janowski/UNCW

Summary: As North Carolina looks to our future, there are two types of innovation we’re going to need: business innovation and social innovation. UNC Wilmington’s Center for Innovation and Entrepreneurship innately understands the value of both and strives to nurture emerging companies committed to innovation. This week, we talk with David Morrison, UNCW CIE Nonprofit Advisor in Residence, who leads the Center’s nonprofit wing and works one-on-one with individuals to launch nonprofit initiatives. In David, UNCW CIE got someone who has a strong track record starting and sustaining a social enterprise. They also found someone who is a fierce advocate for the rights of the left behind. Morrison shares his story, discusses the value of innovation, and reaffirms his commitment to accessibility for the estimated 236,700 working adults with disabilities across North Carolina.

Excerpt: “The primary goal when I work with a nonprofit client is to get them to focus almost exclusively on who they intend to serve. The for-profit industry is looking primarily at how they can make money and get their products out to consumers, and nonprofits should essentially be focused on the community as a whole. Those are the clients; you’re interacting on a community level all the time.”

Book recommendation: Getting to Like: How to Boost Your Personal and Professional Brand to Expand Opportunities, Grow Your Business, and Achieve Financial Success, Jeremy Goldman and Ali Zagat

North Carolinian to Watch: Mary L. Janiczek, Founder and Board President of Susan’s List, an online resource designed to help you find a business or service that promotes accessibility, adaptability, and respect for the disability community.

What does North Carolina’s Homegrown Superhero, The Versatillion, look like? What characteristics, skills and abilities must they possess to be the hero North Carolina needs? Submit your vision for this superhero of the future to our First in Future contest for your first chance at a 2018 Emerging Issues Forum ticket!

Listen to the podcast: